Lately the press has been full of stories about
the demise of Conservative (Masorti) Judaism in the USA. I suspect the reports are premature:
Conservative Judaism is still very much alive and kicking. But whereas the American movement - once the
largest synagogue body in the world - is wrestling with shrinkage and the
search for a new mission, here in the UK Masorti has a different challenge.
We’re the youngest stream of Judaism in this
country and, despite rapid growth over the past twenty years, still the
smallest by far. I believe our unique
approach to Judaism has the power to inspire people, connect them with other
Jews, give their lives meaning and, in the process, counter the dominant trends
of social atomisation, consumerism and assimilation which concern us all.
But we’re stuck in a chicken and egg situation:
in order to reach out, we have to grow.
We need to found more communities to accommodate additional Jews in new
areas, and we need to use the resulting growth in membership to gather the
resources needed for further outreach and growth. In an ideal world, this would form a virtuous
circle where the flood of dues-paying members to our movement would enable us
to train and recruit the rabbis, educators and community leaders we need to
achieve our goals.
But the strategy has one major problem: it’s
very difficult to found new communities.
One organisation in the Jewish world seems to
have hit upon a solution to this problem: Chabad/Lubavitch. The Chabad model is to send ‘shluchim’ –
rabbinic emissaries – into the farthest reaches of the world (anywhere from Manila
to Birmingham) to set up institutions, draw people in and create community
life. And Chabad are amazingly
successful: according to Wikipedia they are the largest Jewish religious organization in the world today,
maintaining 3600 institutions in over 1000 cities across 70 countries, with
tens or even hundreds of thousands of adherents.
But this model
can’t work for Masorti – and not because as religious liberals we don’t have
the religious passion to attract the masses (for a comment on this from the Christian
world see http://www.theguardian.com/commentisfree/andrewbrown/2014/jan/18/church-growth-theology-evangelical-lesson-liberals). Our problem is twofold and very practical: 1.
We don’t have the financial or human resources to rapidly deploy enough new
rabbis; 2. We are ideologically committed to a bottom-up, grassroots, lay-led
model of community development. We can’t
afford to plonk down rabbis and, even if we could, we probably wouldn’t want
to.
Our strategy has been different: find groups of
people who are attracted to Masorti Judaism, identify potential leaders among
them, and then support them to begin creating community life. When they’re ready, they’ll grow, attract
members, develop financial resources and become ready to employ a rabbi, rent a
building and then embark on more serious growth. At the same time it’s the movement’s job to
identify candidates and train rabbis, and to develop the community development
expertise that will enable us to support these nascent groups.
Here are three recent, real-life examples.
1. Muswell Hill – I’m a member of New North
London Synagogue (NNLS), a fantastically successful community which now has
close to 2000 adult members. But this
success breeds problems of its own – it becomes harder for some people to find
the kind of intimate community life which the shul once provided. About two miles down the road is Muswell
Hill, a neighbourhood with only one (Orthodox) synagogue, a cross-communal
Jewish school, and lots of Jews – including many who are unaffiliated or in
mixed families (my evidence for this is anecdotal but Haringey, Muswell Hill’s
local authority, does have over 7000 Jews according to the 2011 census). Informal conversations with NNLS members who
live in the area revealed lots of enthusiasm for some more local, intimate
Jewish activities. So we identified some
potential leaders, advertised in the shul newsletter, held an initial planning
meeting with a handful of local people, and are now planning a launch activity
for Saturday night, April 8th (contact me for details).
The initiative was started by Laurence
Jacobs, Masorti’s small community fieldworker, but almost immediately other
volunteers stepped forward to take on leadership roles. The plan is to build on a core of Masorti
members to draw in other people from the neighbourhood and to go from
there. This group might end up as a
minyan or chavurah (informal prayer or community group) affiliated to New North
London Synagogue, paying membership to the shul and using its facilities but
holding its own, local activities; or it might take a different, more
independent path. Less than one meeting
in, the time is not yet ripe for mapping out the future.
2. Noam and Marom graduates – Noam and Marom
are, respectively, Masorti’s youth movement and young adult organisation. Over the years Noam has been phenomenally
successful at inspiring young people and connecting them with Judaism, but has
not necessarily had the effect of building a relationship between them and
synagogue life. Marom’s aim is to
continue to engage young adults with Jewish communal life when they’re done
with Noam but are at a stage of life where synagogue does not yet appeal.
Recently, the first groups of Noam graduates
/ Marom members have reached an age where regular Jewish involvement has become
an issue. Some of these people (again,
despite our commitment to volunteerism, led by a professional – this time Naomi
Magnus, our Marom director) have initiated a series of regular, monthly Friday
night dinners, sometimes preceded by a kabbalat Shabbat service. The events are hosted by members, in their
homes. As some of these people begin to
get married and have children, we wait to see which direction this group will
take – will some of them join other local Masorti shuls? Will they want to sustain their own,
independent group existence and grow into a more permanent community? Or will some other path emerge?
3. Shenley (Hertfordshire): we know that
Hertsmere has one of the fastest growing Jewish populations in the country
(over 14,000 Jews live there according to the 2011 census). It was a no brainer to supplement what at the
time was a fortnightly service held by the Elstree and Borehamwood Masorti
community. The fact that Laurence, our
small community fieldworker, had recently moved to Shenley provided an ideal
opportunity. He decided to hold a Friday
night Kabbalat Shabbat service and pot luck dinner in his home. He leafleted his entire neighbourhood and
advertised in local shops, cafes and online, as well as inviting his own
personal contacts from the area.
20
people showed up for the first event and future meetings are planned, with
participants offering to host in their homes.
We’ve been careful to make everyone aware that there are two Masorti
shuls in the area – Elstree and Borehamwood (which has now made a successful
transition to weekly services) and St Albans – and for the foreseeable future
we see the Shenley group as a recruiting ground for these fully-fledged
communities.
So the model clearly works – at least in terms
of seeding new initiatives. And
potential exists in additional areas: Manchester, Mill Hill and Primrose Hill
are all in our sights. Whether all these
groups are sustainable remains to be seen.
But our approach faces one other challenge:
while the movement wants to form new communities as part of our growth agenda,
local synagogues are often – legitimately – focused on their own needs. In particular, local shul leaders need to
sustain or grow their membership in order to achieve financial stability and
fund their important programmes, and are wary of new groups cannibalising their
membership. The last thing we want to do
as an organisation is to damage our existing communities, but as the Jewish
population becomes ever more concentrated, it’s harder to find areas with lots
of Jews that aren’t perceived to be too close to an existing synagogue. As a halachic movement, we’re also committed
to setting up local shuls so people don’t feel they have to drive on
Shabbat.
To solve this problem, we’ve decided to go down
the route of satellite communities: partnering with existing synagogues to set
up new groups which will hold their own local services, learning and social
activities but will continue to use the cheder, burial society, rabbinic
services of the existing community and – just as importantly – paying it
membership dues. The model is an
extension of what already happens at, for example, New North London Synagogue,
where three minyanim share a synagogue and everyone is a member of one large community. The only difference is that we want to enable
new groups to operate off-site so as to draw in new, previously non-Masorti
people. And perhaps the model is
sustainable into the more distant future as a new way of organising our
community life – rather than basing ourselves around individual, self-reliant
synagogues, a better structure could be clusters of small to medium-sized
communities all sharing administrative, rabbinic and educational
infrastructure.
It’s an exciting experiment and we’re confident
in its chances of success – even if we don’t know for certain if it’s going to
work I look forward to reporting back on
progress.